{"id":1035,"date":"2026-01-29T14:24:12","date_gmt":"2026-01-29T13:24:12","guid":{"rendered":"https:\/\/lyma.agency\/proyecto\/70-years-in-motion\/"},"modified":"2026-02-10T10:16:07","modified_gmt":"2026-02-10T09:16:07","slug":"70-years-in-motion","status":"publish","type":"proyecto","link":"https:\/\/lyma.agency\/en\/project\/70-years-in-motion\/","title":{"rendered":"70 years in motion"},"content":{"rendered":"\t<div id=\"single-project-composer-block_0462677e99084d0bc84eb24210ffcd9c\" class=\"c-single-project-composer\">\n\t\t\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-end\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<h2 class=\"c-single-project__section-title has-custom-title-font-size has-custom-black-color\">We are transforming Poble Espanyol into a theme park of emotions for Yamaha&#8217;s 70th anniversary.<\/h2>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p><span style=\"font-weight: 400;\">To celebrate Yamaha Motor\u2019s 70th anniversary, we designed a day with the goal to inspire, thank, and, above all, celebrate those who have made the brand possible: its people.<br \/>\n<\/span><\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>For the first time, we gathered all of Yamaha Motor Spain\u2019s business units in the same event\u2014motorcycles, marine, buggies, and quads\u2014choosing Barcelona\u2019s Poble Espanyol as the stage to tell a common story.<\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t\t<a href=\"https:\/\/vimeo.com\/1159279132\/18ae3c8ee9\" class=\"c-single-project__section-video c-single-project__section-video--external\" data-glightbox=\"\" data-ratio=\"16:9\">\n\t\t<button class=\"c-single-project__section-video-play\">Play<\/button><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-1440x810.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-1440x810.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-300x169.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-1024x576.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-768x432.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-1536x864.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-2048x1152.jpg 2048w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-782x440.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-LYMA-ATFERMOVIE-YAMAHA-200x113.jpg 200w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t<\/a>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>The morning, at the Hivernacle, had a clear focus: to speak about Yamaha from a global vision<span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">. We combined different formats: opening video, internal interventions, inspirational keynote, and a roundtable. We invited external voices like M\u00f3nica Mart\u00ednez and Emilio Dur\u00f3 to provide perspective and energy. <\/span><\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>During the roundtable, we screened a series of videos we produced with dealerships from all over Spain<span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">, in which the sector\u2019s main challenges and real problems were exposed. After each intervention, Yamaha developed the solution live. <\/span><\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-43.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-end\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-3\">\n\t\t\t\t<a href=\"https:\/\/vimeo.com\/1159286148\/94d9b6cea7?fl=pl&#038;fe=sh\" class=\"c-single-project__section-video c-single-project__section-video--external\" data-glightbox=\"\" data-ratio=\"16:9\">\n\t\t<button class=\"c-single-project__section-video-play\">Play<\/button><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"810\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-1440x810.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-1440x810.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-300x169.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-1024x576.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-768x432.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-1536x864.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-782x440.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1-200x113.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/FRAME-ENTREVISTAS-1.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t<\/a>\n\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-gallery\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Monica_YAMAHA-18.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_Emilio_YAMAHA-41.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>Weeks before the event, we organized a meeting between former employees and the current Yamaha team<span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">. From that reunion was born a unique and authentic piece, which we used as the closing for the meeting: a video that captured the true essence of the brand.<\/span><\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>The reaction in the room summarized it better than any word: the audience stood up, sustained applause, smiles, and a closing full of hugs.<\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t\t<a href=\"https:\/\/vimeo.com\/1141116011?fl=pl&#038;fe=sh\" class=\"c-single-project__section-video c-single-project__section-video--external\" data-glightbox=\"\" data-ratio=\"16:9\">\n\t\t<button class=\"c-single-project__section-video-play\">Play<\/button><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"540\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-1440x540.png\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-1440x540.png 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-300x113.png 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-1024x384.png 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-768x288.png 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-1536x576.png 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-782x293.png 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34-200x75.png 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/Captura-de-pantalla-2026-01-28-a-las-16.37.34.png 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/>\t<\/a>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--2 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-59-1.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/01_Reunion_YAMAHA-45.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>After lunch, the custom 30-meter wall dividing the Hivernacle in two opened, revealing a zone full of activations custom-designed for Yamaha: a museum of iconic models, simulators, VR experiences, a giant foosball table, a space dedicated to Kando, their core value, calligraphed live by Mitsuru Nagata, a CSR activation that looked like contemporary art\u2014a container full of plastic debris rescued from the sea, connecting with the Clean the Sea action\u2014and many more. <br \/><span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"><\/span><\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p><span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">The intention behind all of them was to ensure the brand values were represented in each of the experiences.<\/span><\/p>\n<p>To incentivize attendee participation, we designed a Yamaha sticker album.<span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">. To complete it, they had to participate in the activations and trade duplicates among themselves.<\/span><\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-153-1.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1920\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126.jpg 1280w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126-200x300.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126-683x1024.jpg 683w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126-768x1152.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126-1024x1536.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-126-782x1173.jpg 782w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1920\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128.jpg 1280w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128-200x300.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128-683x1024.jpg 683w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128-768x1152.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128-1024x1536.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mitsuru_YAMAHA-128-782x1173.jpg 782w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"1920\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152.jpg 1280w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152-200x300.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152-683x1024.jpg 683w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152-768x1152.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152-1024x1536.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_CuentanosTuHistoria_YAMAHA-152-782x1173.jpg 782w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--2 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Simuladores_YAMAHA-106.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Gafas_YAMAHA-118.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-end\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-3\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Museo_YAMAHA-112.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-gallery\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Futbolin_YAMAHA-101.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/02_Activaciones_Mural_YAMAHA-104.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>At night, we took a journey through time. To reach the dinner, attendees crossed an immersive tunnel installation that covered Yamaha\u2019s milestones from today back to 1955, combining physical elements, graphics, projection, and a timeline on the ceiling with the history of the dealerships.<\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>At the end of the tunnel, they arrived at the tent, set in the 50s: dim lighting, red carpet, a grand piano with live music, and a giant cake presiding over the space.<\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-173.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--2 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-170.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-167.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-3\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-204.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-gallery\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-176.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/03_Tunel_YAMAHA-191.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>During the afternoon, we recorded attendee testimonials and, in less than three hours, we edited and projected a video with fragments of those interviews: stories and anecdotes told in the first person.<\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p><span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">The piece linked with the toast and left everyone on the perfect frequency: pride, belonging, and a desire to celebrate.<\/span><\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-187.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--2 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-216.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/04_Cena_YAMAHA-233.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-spacer\"><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>To finish, we returned to the Hivernacle, transformed into a \u201cclandestine\u201d casino for the final party<span style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\">. Same people, different mood, same objective: to keep celebrating 70 years of movement together.<\/span><\/p>\n<\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-content\"><p>At Lyma, we handled the integral production of the event, leading the concept, visual identity and look &amp; feel, creative direction, scenography, audiovisuals and full logistics management, including hotels, catering, transfers, staff, and personnel necessary for its execution.<\/p>\n<\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--2 c-single-project__columns--align-start\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-255.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-2\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-279.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--1\">\n\t\t\t<div class=\"c-single-project__column\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-282.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t<\/div>\n\n<div class=\"c-single-project__columns c-single-project__columns--4 c-single-project__columns--align-end\">\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-3\">\n\t\t\t<div class=\"c-single-project__section-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-1440x960.jpg\" class=\"attachment-single-project-media size-single-project-media\" alt=\"\" srcset=\"https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-1440x960.jpg 1440w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-300x200.jpg 300w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-1024x683.jpg 1024w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-768x512.jpg 768w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-1536x1024.jpg 1536w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-820x547.jpg 820w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-782x521.jpg 782w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-500x333.jpg 500w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1-200x133.jpg 200w, https:\/\/lyma.agency\/wp-content\/uploads\/2026\/01\/05_Casino_YAMAHA-306-1.jpg 1920w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/div>\t\t<\/div>\n\t\t\t<div class=\"c-single-project__column c-single-project__column--span-1\">\n\t\t\t<div class=\"c-single-project__section-list\"><ul class=\"c-single-project__list\"><li class=\"c-single-project__list-item\"><span class=\"c-single-project__list-item-title has-custom-subtitle-font-size has-epilogue-font-size\">location<\/span><span class=\"c-single-project__list-item-description\">Barcelona<\/span><\/li><li class=\"c-single-project__list-item\"><span class=\"c-single-project__list-item-title has-custom-subtitle-font-size has-epilogue-font-size\">venue<\/span><span class=\"c-single-project__list-item-description\">Poble Espanyol<\/span><\/li><li class=\"c-single-project__list-item\"><span class=\"c-single-project__list-item-title has-custom-subtitle-font-size has-epilogue-font-size\">PAX<\/span><span class=\"c-single-project__list-item-description\">300<\/span><\/li><li class=\"c-single-project__list-item\"><span class=\"c-single-project__list-item-title has-custom-subtitle-font-size has-epilogue-font-size\">accommodation<\/span><span class=\"c-single-project__list-item-description\">SB Plaza Europa\/ Porta\r\nFira\/ Catalonia Plaza<\/span><\/li><\/ul><ul class=\"c-single-project__list\"><li class=\"c-single-project__list-item c-single-project__list-item--full\"><span class=\"c-single-project__list-item-title has-custom-subtitle-font-size has-epilogue-font-size\">services<\/span><span class=\"c-single-project__list-item-description\">Creative Concept \/ Creative Direction \/ Content Creation \/ Visual Identity \/ Audiovisual Production \/ Set Design \/ Speakers \/ Logistics \/ Entertainment \/ Experience Design &amp; Brand Activations \/ Immersive Installations<\/span><\/li><\/ul><\/div>\t\t<\/div>\n\t<\/div>\n\t<\/div>\n","protected":false},"featured_media":1034,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"cliente":[23],"class_list":["post-1035","proyecto","type-proyecto","status-publish","has-post-thumbnail","hentry","cliente-yamaha-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>70 years in motion - Lyma Agency<\/title>\n<meta name=\"description\" content=\"This was Yamaha\u2019s 70th Anniversary: museum, VR, and a journey through time at Poble Espanyol.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lyma.agency\/en\/project\/70-years-in-motion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"70 years in motion - Lyma Agency\" \/>\n<meta property=\"og:description\" content=\"This was Yamaha\u2019s 70th Anniversary: museum, VR, and a journey through time at Poble Espanyol.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lyma.agency\/en\/project\/70-years-in-motion\/\" \/>\n<meta property=\"og:site_name\" content=\"Lyma Agency\" \/>\n<meta property=\"article:modified_time\" 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